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Jessica Palma

Jessica Palma

Jessica Palma is an accomplished professional with a diverse background spanning leadership, automotive technology, and customer service. She holds a master’s degree in executive leadership and a bachelor’s in psychology, both from Liberty University, graduating with a 4.0 GPA. Her educational journey includes an associate of arts in psychology from Central Piedmont Community College, where she was inducted into the Phi Theta Kappa Honor Society.

In her current role as Installer Network Supervisor at Tire Agent, Jessica leads the onboarding process for new installers, coordinates operational resolutions, and ensures smooth integration into the system. She excels in analyzing key performance indicators, enhancing team efficiency, and maintaining exceptional communication with partners and clients. Prior to this, Jessica spent nearly 8 years at American Tire Distributors, where she was involved in inside sales, customer service, and inventory management, showcasing her expertise in business development and customer retention.

Jessica’s early career included hands-on experience at Richard Petty Motorsports, where she worked as a quality assurance technician in the racing industry. Her bilingual skills in Spanish further complement her ability to communicate effectively in diverse environments.

Outside of work, Jessica is a dedicated single mother of two, constantly balancing her career ambitions with raising her family.

Looking ahead, Jessica’s vision is to expand the installer program to include partners across the country, focusing on diverse regions. She aims to provide people who would not typically have the opportunity to visit a shop with access, while also giving new partners a chance to tap into one of the fastest-growing customer bases in the country.

Articles written by Jessica Palma

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Vehicle Maintenance
What Are Brake Pads & When Should You Replace Them?

What Are Brake Pads & When Should You Replace Them?

Brake pads are a crucial component of your vehicle’s braking system, enabling smooth and safe stops by creating friction against the brake rotor. Understanding how brake pads work and when to replace them can enhance your driving safety while protecting your tires from uneven wear and damage.

Tire Basics
Tread Wear Guide: How to Check Tire Tread Depth

Tread Wear Guide: How to Check Tire Tread Depth

How to measure tire tread depth in this straightforward guide. Learn essential methods like the penny test and the use of tread depth gauges to assess your tires’ health and estimate when it’s time for a replacement.

Buying Tires
Best Tires for a Nissan Altima (2002 to 2025)

Best Tires for a Nissan Altima (2002 to 2025)

Our list of top pics for the Nissan Altima, chosen based on performance, safety, and fuel efficiency across all model years. Find options for commuters, road trips, all-season and high-mileage options. You’ll find choices that fit every budget and driving style.

Tires & Wheels for Vehicles
Why Trim Level Matters When Buying Tires & Rims

Why Trim Level Matters When Buying Tires & Rims

Why do we always ask you to verify your trim level while shopping for tires? This article clarifies the concept of trim levels, explains how to find your specific trim, and highlights the importance of matching tires to ensure safety and optimal driving experience.

Tire Basics
What Does Ply Rating Mean in Tire Talk? Ply Rating vs. Load Index

What Does Ply Rating Mean in Tire Talk? Ply Rating vs. Load Index

We explain tire ply ratings and explain how they relate to load capacity in modern tire design. As the industry evolves, understanding load ratings — rather than outdated ply counts — ask the right questions and understand tire lingo when you’re talking with auto experts!

Tire Basics
What Is Tire Rolling Resistance, and Why Is It Important?

What Is Tire Rolling Resistance, and Why Is It Important?

Rolling resistance maximizes your vehicle’s fuel efficiency and saves money at the pump. This energy loss, caused by tire deformation as they roll, can impact your vehicle’s performance and fuel economy.

Other Topics & Just For Fun
What’s The Best Way to Get Rid of Tires?

What’s The Best Way to Get Rid of Tires?

Learn how to responsibly dispose of old tires. Not only does recycling reduce environmental harm, but it also repurposes valuable rubber for various applications, from fuel to playground surfaces.

Buying Tires
Eco-Friendly Tires: Are They Worth It? What We Know in 2025

Eco-Friendly Tires: Are They Worth It? What We Know in 2025

This post explains the benefits of eco-friendly tires and how they can enhance your driving experience while reducing your carbon footprint. These innovative tires use sustainable materials and advanced technology to improve fuel efficiency and minimize environmental impact.

Buying Tires
Best ATV and UTV Tires (2024 Edition)

Best ATV and UTV Tires (2024 Edition)

Our guide to ATV and UTV tires highlights top-performing options that enhance your off-road experience, ensuring safety and enjoyment whether you’re tackling mud, sand, or rocky trails. Discover the perfect tires to elevate your adventures today!

Tire Basics
What Does UTQG Tire Rating Mean? Guide to Grading Tires

What Does UTQG Tire Rating Mean? Guide to Grading Tires

Another post in our series on tire codes, we explain the Uniform Tire Quality Grading system. You’ll learn how these ratings can help you select the right tires for your driving needs and enhance your safety on the road.

Buying Tires
Which Tire Is Better for Fuel Efficiency? Guide to Best Fuel Efficient Tires

Which Tire Is Better for Fuel Efficiency? Guide to Best Fuel Efficient Tires

By enhancing your vehicle’s fuel economy by 1% to 2%, fuel-efficient tires can save you hundreds over their lifespan, making them a smart choice for both your wallet and the environment. We’ve included examples of some of the best fuel-efficient tires.

Buying Tires
Guide: Best Tires for Jeep Wranglers (2025)

Guide: Best Tires for Jeep Wranglers (2025)

Favorite Jeep Wrangler replacement tires, based on driving style and budget. For drivers who tackle rugged off-road trails or cruise pavement, the right tires enhance every Jeep’s performance, comfort, and safety. Explore our expert recommendations to find the perfect fit for your adventure.

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Explore More Tire Resources

Pump up your tire knowledge with these categories.

Buying Tires

Buying Tires

Tire Agent’s complete blog post history featuring posts about buying the right tires to fit any budget, vehicle and driving style.
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Buying Wheels

Buying Wheels

Tire Agent’s blog archive featuring posts about how to find the right aftermarket wheels for your budget, vehicle and driving style.
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Driving & Lifestyle

Driving & Lifestyle

Tire Agent's collection of blog posts about driving and lifestyle, including topics such as travel, apps for drivers, driver safety and more.
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Money Matters

Money Matters

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Other Topics & Just For Fun

Other Topics & Just For Fun

Tire Agent's blog category archive including posts about topics that don't quite fit our other blog post categories.
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Shopping for Wheels & Tires

Shopping for Wheels & Tires

Tire Agent's blog post archive category featuring expert tips that drivers need when shopping for aftermarket wheels and replacement tires.
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Tire & Wheel Care

Tire & Wheel Care

Tire Agent's browsable blog category, featuring posts about caring for tires and wheels so you can get the most for your money.
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Tire Basics

Tire Basics

Tire Agent’s searchable blog archive category featuring posts about tire basics: tire codes, tire jargon and tire anatomy.
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Tires & Wheels for Vehicles

Tires & Wheels for Vehicles

Tire Agent’s blog archive category featuring posts about tires and wheels for specific vehicles and vehicle categories.
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Vehicle Maintenance

Vehicle Maintenance

Tire Agent's blog post archive featuring posts about vehicle maintenance and care, so you can get the most miles out of your tires, wheels and entire ride.
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Wheel Basics

Wheel Basics

Tire Agent's archived blog category featuring posts about wheel and rim basics, including information about wheel types, sizes and finishes.
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